10 Indian Celebs who are Ambassadors for Western Fashion Brands

Indian celebrities have long been influential beyond their careers and are powerful trendsetters in fashion.

With increased global appearances, many of India’s top stars have become ambassadors and collaborators of the most prestigious Western fashion brands.

Whether their street style or red carpet looks, these celebs blend their style with leading global fashion houses’ elegant and revolutionary work.

Creating these sleek and often viral looks shows the increased diversity of the fashion industry.

Join DESIblitz as we explore some Indian celebs who are ambassadors for these leading fashion brands.

Virat Kohli

India’s cricket captain has a passionate fanbase that spans international markets.

He has been associated with many international brands.

One major one of note is the renowned Swiss watch brand Tissot.

Tissot is associated with precision, success, and class, which mirror Kohli’s goals as a cricket player.

His influence on the cricket field is plain to see. However, he also makes waves in the fashion industry.

Along with Tissot, Kohli also has partnerships with Puma, Tag Heuer, Rado, and Hanes.

Kohli has a long history with Puma and has featured in several brand campaigns with his wife, Anushka Sharma.

He is often spotted in the One8 collection, his collaboration with Puma in footwear and athletic wear.

It is a trendy collection with the youth in India and promotes his advocacy for a healthy lifestyle.

Kohli has an astonishing 270 million followers on Instagram and earns over 1 million dollars per sponsored post, making him one of the world’s most sought-after brand ambassadors.

His understated yet well-put-together fashion sense makes him one of the more prominent athletes in the fashion space.

His attendance at events such as the Met Gala also highlights his importance in the global fashion space and the influence of Indian culture in Western fashion.

Alia Bhatt

Actress Alia Bhatt is a history-making global ambassador.

In 2023, her collaboration with Gucci made her the first female Indian celeb to be named their global brand ambassador.

This highlighted her influence in the fashion market and showed India’s increased presence in Western fashion.

Over her time in the spotlight, Alia’s fashion has evolved and become increasingly experimental.

She has been known to dabble with bright colours, making her the perfect fit for a brand like Gucci, known for its eclectic designs.

She debuted as Gucci’s brand ambassador at the Gucci Cruise 2024 show in Seoul, South Korea.

She has also shown her advocacy for sustainable and ethical fashion, which aligns with Gucci’s commitment to eco-friendly practices.

In 2023, Alia started working with the Italian luxury jewellery brand Bulgari and was featured in their campaign ‘Eternally Reborn,’ cementing her international status.

She often sports their jewellery on red carpets as statement pieces paired with traditional outfits, highlighting this blend between Indian and Western fashion.

The actress has appeared at the Met Gala and Cannes Film Festival, showcasing her elegant fashion sense.

She also collaborates with Burberry, Levis, and H&M.

With over 80 million followers on Instagram, she reaches a large audience and is a style icon in heritage and modern fashion.

Priyanka Chopra Jonas

Priyanka Chopra Jonas is another Indian celeb who is Bulgari’s global ambassador.

She is one of the brand’s prominent faces, appearing alongside Zendaya and Anne Hathaway.

She frequently sports their jewellery on red carpets and has been featured in many of their high-profile campaigns, often featuring the brand’s Serpenti collection.

Her prominence with the brand has also introduced it to the South Asian diaspora, giving it a broader and more diverse audience.

In 2022, Priyanka also became a brand ambassador for Chanel.

She has represented them at many red-carpet events, showcasing their signature style in tweed jackets, little black dresses and quilted handbags.

She also became the face of Guess in 2013, the first Indian woman to appear in a campaign for the brand.

Her campaigns feature her in black and white photographs, with the actress channelling Old Hollywood.

Like her Indian counterparts, she is no stranger to the Met Gala, where she has made appearances individually and with her husband, Nick Jonas.

She first appeared in 2017 with Ralph Lauren in a trench coat gown.

Priyanka also works with brands such as Tiffany & Co., Tag Heuer and Calvin Klein.

Deepika Padukone

Deepika Padukone is one of Bollywood’s most celebrated actresses and is often praised for her elegant dress sense.

The actress is associated with many luxury Western brands and is a history-making Indian celeb.

In 2020, Padukone became the first Indian actress to be appointed as global ambassador for Louis Vuitton.

Deepika’s elegance and sophistication match the status of Louis Vuitton, which is renowned for its bags and continued innovation.

In 2021, she also became the brand ambassador of Cartier, the French luxury jewellery brand known as the pinnacle of sophistication.

Deepika is often described as regal, and her use of Cartier’s jewellery enhances this perception.

Whether it is a red carpet look or a casual outfit, you will see her wearing their jewellery very effectively.

Deepika’s global influence is underlined through her work with Cartier. She has been featured in their most iconic pieces, such as their Panthère de Cartier collection.

In addition to these significant luxury brands, Deepika is also the global brand ambassador of Levis, showing that she is a substantial player in accessible fashion and luxury.

Her campaigns with the brand have highlighted women’s empowerment, body positivity and expression of one’s emotions.

Deepika has been very open about her mental health journey and often incorporates this into her brand work.

She also released her line of jeans with Levi, showing that the actress can master regal, relaxed, and effortless aesthetics.

Other brands of note include Chopard, Tissot, Nike, Vogue Eyewear and Adidas.

Ranveer Singh

Like his wife, Deepika, Ranveer Singh also makes waves in the fashion industry.

Although his style is bolder and more daring than his wife’s, the actor has secured huge brand deals.

In 2022, Ranveer Singh became the first Indian male ambassador for Gucci, one of the biggest fashion houses in the world.

Gucci and Ranveer are known for their eccentric designs, so this collaboration makes perfect sense.

Ranveer is often seen in loud Gucci ensembles that mix bold patterns and bright designs.

As well as Gucci he also works closely with Adidas, which resulted in the collaboration of these two clothing giants to form the Gucci x Adidas collection.

The actor was the perfect choice to unveil this collection, which combined many retro aesthetics and energetic prints that merged the Adidas and Gucci logos.

Ranveer’s prominence in this campaign shows his status in the global fashion market and increased inclusion from luxury fashion brands.

His work with Versace also shows his maximalist approach to fashion.

Versace is known for its extensive, vibrant outfits, patterns and embellishments, which match Ranveer’s style.

His work with another top-tier fashion house shows that his fashion sense is well respected, and his fearlessness helps to promote Versace’s unapologetically bold aesthetic.

On the smart-casual clothing side, Ranveer has also been the face of the Danish brand, Jack & Jones, since 2017, showing his appeal in everyday and high-end fashion.

Athiya Shetty

Athiya Shetty is an Indian celeb known for her elegance and effortless dress sense.

She has steadily made her mark in the fashion world and was named a global brand ambassador for Michael Kors in 2021.

Both Athiya and Micheal Kors embrace understated luxury. The brand has classic, neutral pieces that are timeless and go with any outfit.

Athiya has appeared in several Michael Kors campaigns and frequently wears the brand’s signature handbags, coats, and outfits.

Like Micheal Kors, she also works closely with Coach, another brand known for its bags and accessories.

These two accentuate her effortless fashion sense and pair ideally to create a clean, structured outfit.

She has also posted many digital campaigns for Coach, showing her influence with the younger audience.

On footwear, Athiya works with iconic British luxury shoe brand Jimmy Choo.

Their elegant and glamorous footwear is particularly visible with her red carpet looks.

She has worn these shoes on international stages, such as film festivals and award shows, a testament to her refined, chic style.

Athiya works with Burberry, Aldo, Versace Watches and Numi Paris alongside these iconic brands.

Her work with these big names and frequent presence at Paris and Milan Fashion Weeks has earned her recognition as an emerging fashion mogul in the Western market.

Aishwarya Rai Bachchan

Often referred to as the most beautiful woman in the world, Aishwarya Rai Bachchan is a fashion icon for girls worldwide.

The former Miss World has worked with many brands over her time in the spotlight.

She has had a long-term relationship with the brand Giorgio Armani, which is known for its classic and sophisticated looks.

Her red carpet looks often feature an Armani silhouette and underline her grace and glamour in these sleek and elegant structures.

Aishwarya has been featured in many magazine editorials wearing Armani, showing her dedication and embodiment of the brand with her fashion style.

Another brand which she is often seen sporting on the red carpet is Roberto Cavalli.

Her love for Italian fashion houses is evident, although Cavalli’s designs are more eye-catching and embellished than the sleek Armani look.

Aishwarya has worn Roberto Cavalli at several Cannes Film Festivals, making her a favourite at these high-profile events.

Regarding accessories, she has been the face of the luxury Swiss watch brand Longines for many years.

This adds to her image of timeless beauty and elegance.

She has appeared in numerous international campaigns and represented the brand at the Prix de Diane in France, highlighting her stature at the brand.

Both Aishwarya and Longines blend tradition with modernity, making them a perfect fit for one another.

In addition to these brands, Aishwarya has worked with Elie Saab, Christian Dior, Ralph, and Russo.

Sonam Kapoor

Sonam Kapoor is often hailed as a fashion icon in Bollywood.

Her relationship with Chanel is an emblem of her sophisticated yet contemporary style.

She is among the few Indian celebs to partner with Chanel and is often seen wearing the brand’s dresses, tweed suits, and handbags.

Sonam consistently embodies this chic style and experiments with the brand’s runway collections.

The actress spends much of her time in London and collaborates with many London-based designers.

She often turns to Emilia Wickstead for the red carpet and casual events.

Wickstead is known for its feminine style with full skirts and cinched waists, and Sonam has also worn their clothes for prestigious events such as the Royal Ascot.

She also uses their outfits for casual daytime appearances, where she still looks polished but effortless.

Another luxury London designer she works with is Burberry.

Their clothes are often incorporated into her street style, and her ability to twist their British style makes her a style icon for many.

For her more dramatic looks, Sonam turns to Valentino, known for being fashion-forward.

She has been seen wearing big flowing Valentino gowns in striking colours such as red and pink and has frequently chosen them for more significant events.

Shah Rukh Khan

As the ‘King of Bollywood,’ Shah Rukh Khan naturally has many long-standing associations with Western brands.

He works with Dolce and Gabbana and Giorgio Armani, two major Italian fashion houses.

He has a long-standing relationship with both brands and frequently wears Armani suits to formal events, which give him an elegant and sleek look.

His fashion is grounded in comfort, and Armani’s luxury but comfortable outfits make him the perfect fit for the brand.

Shah Rukh uses Dolce and Gabanna when he is feeling more experimental.

Their signature patterns and bolder colour palettes allow him to explore a more contemporary style.

He has also worked with Tom Ford, Canali, and Louis Vuitton, who have all constructed sleek red-carpet looks for him.

Shah Rukh is another Indian celeb who works with Tag Heuer.

He is one of the brand’s most prominent global ambassadors and represents that timelessness that is synonymous with the brand’s ethos.

He has appeared in many of their global campaigns and has a personal love for elegant timepieces.

Varun Dhawan

Energetic actor Varun Dhawan often works with sportswear brands.

He collaborates with Reebok, Nike, and Armani Exchange and is seen wearing their casual and athletic wear for workouts and in his street style.

He also works with Fendi and frequently uses their accessories for his airport outfits or high-end fashion.

Dhawan’s strong and masculine style makes him the perfect fit to work with Diesel.

Their distressed denim and edgy streetwear pieces match his aesthetic, which he is seen wearing on casual nights out with friends.

When he wants a more extravagant look, he turns to his work with Phillip Plein, a German brand that offers more leather wear and rockstar-inspired pieces.

He often chooses their distinctive jackets and graphic hoodies for industry parties and fashion events.

Varun works with Dolce and Gabanna for more formal and high-fashion events, making sharp, tailored suits for film premieres and award shows.

His work with the Italian brand shows off his more polished side, where crisp white shirts and sleek dress shoes add sophistication to his look.

The growing presence of these Indian celebs on the global fashion stage shows a significant shift in the fashion industry.

These stars have made their mark in Bollywood and have become international figures with iconic styles.

The fusion of Indian and Western styles is exciting and allows for the creation of new looks.

As these stars continue to break boundaries and become ambassadors for the leading fashion houses, it will be interesting to see how the landscape of fashion changes.