Why the Everything Shower is Gen Z’s Favourite Self-Care Ritual

For Gen Z British Asians, self-care has evolved beyond face masks and spa days.

It now takes place in the most overlooked space of all – the bathroom.

Enter the “everything shower,” a beauty ritual that’s transforming how young women unwind, reset, and reclaim their glow.

This isn’t just about hygiene. It’s about ritual, reset, and feeling radiant inside out.

The term has surged across TikTok, amassing over 250 million views under the hashtag #everythingshower.

What began as a quirky way to describe a long, indulgent shower routine has become a wellness movement in its own right.

From deep conditioning to exfoliating, every step is intentional, offering not just beauty benefits but also a dose of mindfulness in an increasingly fast-paced world.

In South Asian households, where beauty often intertwines with tradition, the everything shower feels familiar yet modern.

It bridges the gap between the ancient and the aesthetic, combining haldi-infused scrubs or coconut oil scalp massages with trendy serums and body butters.

This fusion is part of the appeal for British Asian Gen Zers, who crave rituals that reflect both heritage and modern identity.

So, what exactly is an everything shower, why has it taken off, and what do you need to create one at home? Here’s everything you need to know.

What is the Everything Shower and Why Has It Gone Viral?

The everything shower isn’t your everyday rinse-and-go situation.

It’s a full-body, head-to-toe beauty affair that can last anywhere from 45 minutes to over an hour.

Think of it as the Sunday reset of your beauty routine – where skincare meets self-care, and every product has its moment.

It typically includes steps like dry brushing, double cleansing, deep hair treatments, shaving or exfoliating, and a nourishing post-shower skincare routine.

The idea is to treat yourself to every beauty step you don’t have time for during the week, all in one go.

Social media platforms, especially TikTok and Instagram, have fuelled the trend.

Influencers like Kaushal Beauty and British Asian TikTokers such as Simran Randhawa have shared their routines, blending Ayurvedic tips with trending Korean and Western beauty steps.

These content creators often speak to a multicultural audience, making the ritual feel more inclusive and aspirational.

Gen Z’s love for aesthetics plays a huge role here.

The everything shower is often romanticised online, with videos showing steamy bathrooms lit with candles, playlists echoing in the background, and products aesthetically arranged.

It’s not just a routine, it’s an experience. And for a generation that values experiences as much as results, this trend makes perfect sense.

How British Asians Make It Their Own

While the everything shower trend has Western origins, British Asians have naturally found ways to personalise it.

Beauty rituals are deeply embedded in South Asian culture, from pre-wedding body exfoliations with ubtan to regular champis from mum.

These rituals are steeped in meaning, tradition, and community.

For Gen Z British Asians, the everything shower becomes a space to honour those roots while incorporating modern techniques.

A TikTok user might begin her everything shower with a neem or amla scalp oiling session, then switch to an Olaplex treatment before following up with an AHA body scrub.

This fusion of the ancient and modern is part of the beauty.

It’s also about reclaiming agency.

In a world where Eurocentric beauty standards still dominate, the everything shower gives space for personal expression and celebration of textured hair, melanin-rich skin, and culturally specific beauty products.

Brands like Fable & Mane and Ranavat are becoming cult favourites in this space, catering to South Asian beauty needs while fitting into the sleek aesthetic Gen Z loves.

Moreover, the ritual becomes a private sanctuary.

For many British Asian girls navigating the pressures of culture, career, and identity, the bathroom becomes a rare space of solitude.

In that steamy, candlelit corner of the home, they can just be, without judgement or expectation.

This personalised approach to beauty and wellness not only strengthens cultural connection but also promotes mental well-being in an increasingly chaotic world.

How to Build Your Everything Shower Routine

Creating an everything shower isn’t about buying a hundred products.

It’s about curating a sequence that feels luxurious, effective, and calming. The key is to move in order, from hair to body to face, with care and attention to each step.

Start with a hair oil or mask. Whether it’s a traditional oil like coconut or a product like the Fable & Mane HoliRoots mask, let it sit while you do the rest.

Next comes dry brushing or exfoliation, which helps with lymphatic drainage and soft, glowing skin.

Then, step into the shower and cleanse thoroughly. Use a body cleanser that suits your skin type, followed by shaving or scrubbing with a sugar or coffee scrub.

For the face, double cleanse, exfoliate gently, and use a hydrating cleanser last to keep the skin balanced.

After rinsing your hair and body, follow up with post-shower essentials: hair serum, body cream or oil, facial toner, serum, and moisturiser.

Don’t forget SPF if it’s daytime. Finish with a spritz of body mist or your favourite perfume to seal the deal.

Music, lighting, and scent matter too. Gen Z loves a vibe, so a candle or LED light strip, a calming playlist, and a eucalyptus shower spray can elevate the whole experience.

It’s these small details that transform a task into a treat.

And don’t forget, this is your moment. Take it slow, breathe deeply, and enjoy every step.

A New Chapter in Beauty and Wellness

The everything shower may have started as a TikTok trend, but its rise speaks to something deeper.

It reflects Gen Z’s desire for rituals that are both meaningful and indulgent, functional yet aesthetic.

For British Asians, it’s a way to reconnect with cultural beauty practices while exploring new ones.

It’s also redefining self-care. No longer confined to skincare routines or therapy sessions, self-care now lives in everyday rituals that offer calm, creativity, and confidence.

The bathroom becomes a self-made sanctuary, where identity, wellness, and beauty intersect.

As the beauty industry evolves, expect to see more products, brands, and campaigns catering to this ritual.

From multipurpose oils to sensory-focused body washes, everything showers are influencing how companies design and market their products to Gen Z.

But at its core, the everything shower is about intention.

It’s the modern woman’s answer to burnout, overwork, and emotional fatigue, offering a space to reset, recharge, and show up for herself with softness and strength.

And that, more than any trend, is what makes it truly beautiful.