“iOS 7 is really responsive and Touch ID makes it quicker to use my phone.”
The mobile phone industry is in a constant flow of change, with many new devices being shipped out to retailers for customers worldwide.
As a result, picking the right device can be a confusing and even daunting task.
Ahead of the game are two rivals, Apple and Android, who have long been battling it out with the latest technology and exclusive features with each new smartphone and tablet release. But who takes the smartphone crown?
Here at DESIblitz we help run through 4 top handsets with Apple and Android software to help show you what is available on the current smartphone market.
Apple iPhone 5s
This latest instalment by Apple has been well received by fans accounting for 59 per cent of sales in the Apple market, in the last quarter of 2013. This includes beating other popular Apple products such as the iPad Air.
The design has undergone a small but noticeable change including for the first time 3 great handset colours; silver, grey and gold adding to the premium look of what is already a high-end smartphone.
The 5s also comes with the new iOS7 operating system, working with the powerful A7 chip and for the first time a separate M7 motion coprocessor. All of which help provide the user with a fast, fluid and easy iPhone experience.
However one of the features that stand out the most among users is Touch ID. The 5s can register fingerprints allowing users to unlock their phone literally at a touch of a button.
As Guv, an avid Apple and iPhone fan said: “iOS 7 is really responsive and the Touch ID makes it quicker and easier to use my phone.”
Samsung Galaxy Note 3
Although this may not be a traditional smartphone, the Note 3 is an excellent device nonetheless. As proven by the sale of over 4.5 million units within just the first month since its release in September 2013.
The ‘phablet’ comes with Android 4.3 and is also upgradable to Android’s latest KitKat OS (date yet to be confirmed). This will run a lot quicker than its Jellybean predecessor, great for users of the Note 3 who wish to run multiple apps at rapid speed.
Along with this KitKat users can also create and edit Microsoft Word, PowerPoint and Excel documents. This will work perfectly with the S Pen as users can create whole documents on the go on the phablet’s stunning 5.7 inch Super AMOLED screen.
Ravi, a Note 3 and Android fan said: “Using the large screen to run several apps is fantastic and with the new Android OS it will ensure a long lifespan for the Note 3.”
Samsung Galaxy S4
Following the very popular Galaxy S3 is the Galaxy S4. It managed to reach the 10 million sales mark in just four weeks after its release in the UK back in April 2013.
The design of the phone is resonant of the Galaxy S3 with its plastic and removable battery cover and overall rounded finish.
The device runs on Android 4.2.2 Jellybean, with some later models running on Android 4.3 Jellybean to ensure users have the latest in Android technology. Similar to the Note 3, it will also be upgradable to the new KitKat OS; however a date is yet to be confirmed.
Other features include Air View in which the user can place their finger over a body of text such as an e-mail subject to get a short preview without opening it.
There is also Smart rotation which rotates the screen according to the orientation of the users face. Current owner of an S4, Anisha said:
“This device offers many great features; it’s definitely expanding the definition of a ‘smart’ phone.”
HTC have often had mixed fortunes in the smartphone market, however the HTC One is here to help turn the tide. With its sleek aluminium body available in a range of colours; this handset is very easy on the eye. The phone is available in both 32GB and 64G models.
The device comes with Android 4.1.2 Jellybean and 4.3 Jellybean on some newer models. The Android OS integrates well with HTC’s very own Sense 5 skin, including the popular BlinkFeed addition.
This presents all the users’ social media and interests onto one handy screen to ensure they are always informed about what is happening in their social world.
The battery life on the device is also impressive if not quite reaching the height of other devices; it has a 2300mAH battery capable of up to 18 hours 3G talk-time. Overall the HTC One looks and feels like a flagship phone that may serve as a platform of things to come from HTC.
Narrowing down to only 4 phones is no easy feat considering other great Apple and Android handsets also available in the market such as the iPhone 5C, the LG G2 and the Sony Xperia Z1.
The market may appear to be overly laden with the huge choice of Android handsets available to pick from, but Apple has continuously held its game as one of the best-selling smartphone makers with each new edition.
Undoubtedly, these devices have certainly set the standard for smartphones over the last year with both Apple and Android OS.
It will be interesting to see what the future holds for both these OS rivals as the smartphone market gets a little more saturated with more stunning devices in the coming months and years.