"No, I'm more than okay."
An unexpected collaboration is making waves on social media as Ranveer Singh has joined forces with popular adult film star Johnny Sins for a new sexual wellness advert.
Promoting Bold Care products, the advert parodies a typical Indian soap, complete with family arguments and dramatic effects.
Both Ranveer and Johnny are dressed in kurtas.
Johnny is in a blue kurta and golden jacket while the Bollywood star sports a maroon kurta and long hair.
The funny advert features a woman complaining to Ranveer about his brother (Johnny), who struggles with erectile dysfunction.
She uses numerous sexual innuendos to highlight Johnny’s condition, causing him to feel embarrassed.
The woman threatens to leave the house, shocking family members who are watching the situation unfold from below.
In keeping with Indian soaps, dramatic edits and music are featured as the ‘plot’ intensifies.
Ranveer has enough of the woman’s comments and asks what rubbish is she saying.
When the woman explains that Johnny cannot satisfy her due to his erectile problems, the mother-in-law pushes through and shouts: “No shame.”
She then slaps her daughter-in-law, with the moment replaying several times as typically seen in Indian soaps.
The slap is so forceful that it causes the woman to fall from the first floor.
As she falls, everyone is in disbelief.
Ranveer then hands his brother a Bold Care sexual enhancement pill. Johnny comes to his wife’s rescue, jumping from the barrier and taking the pill mid-fall.
After taking it, he catches his wife and her facial expression suggests that he has satisfied her.
They land safely and when Ranveer asks her:
“Are you okay?”
She adjusts her outfit and replies: “No, I’m more than okay.”
As the family members smile, Johnny says:
“Brother, I’ll take care of her.”
Ranveer Singh and Johnny Sins in an ad ?? pic.twitter.com/LfTs4eBuFa
— Pranooth Gowda (@pranooth_mp) February 12, 2024
The advert ends with Ranveer hugging Johnny before it cuts to a public service announcement from the Bollywood star.
Directed by Ayappa KM, the advert was written by Tanmay Bhat, Devaiah Bopanna and their team.
The viral advert had viewers in fits of laughter and stunned by Johnny Sins’ appearance.
One said: “Hahahahahaha… this is a brilliant way to use a celebrity in an ad.
“Not only does not use Ranveer Singh (and Johnny Sins – ‘Google’ him!) in a totally unexpected (and hilarious) way using the much-derided Indian TV series trope, but it also makes the product category far more accessible to a wider set of people beyond it being used in hushed tones!
“Great job by Moonshot, the agency.”
YouTuber Ashish Chanchlani said:
“Johnny Sins in an Indian TV soap with Ranveer playing his brother was the last thing on my list.”
Another fan said: “Collaboration we did not expect.”
A comment read: “What in the world? Johnny Sins doing in an Indian commercial with Ranveer Singh.
“Just can’t believe my eyes.”
Speaking about the advert, Ranveer Singh said:
“I’m here with sincere intent to use my influence for raising awareness and making a positive impact.
“This campaign is more than just talk; it’s a mission that I am deeply connected to, aiming for tangible solutions and impacting millions of lives across the country.”