"Hindi cinema has given us some exceptional magical moments"
Salman Khan will host the 68th Hyundai Filmfare Awards with Maharashtra Tourism.
The event will be held at Mumbai’s Jio World Convention Centre and celebrate the technical brilliance of the Hindi film industry.
The coveted Black Lady will be presented to the best Hindi films released in 2022.
At a press conference, it was announced that Salman will host the Filmfare Awards for the first time alongside Maniesh Paul.
In addition to celebrating the best in Hindi cinema, the audience can expect breathtaking performances by Vicky Kaushal, Tiger Shroff, Janhvi Kapoor and Jacqueline Fernandez.
The prestigious event will be broadcasted on Colors on April 28, 2023.
Hyundai Motor India is the title partner while Maharashtra Tourism is the Destination Partner.
Deepak Lamba, CEO of Worldwide Media, said:
“We are immensely delighted by the love and respect we have received from the fans of the Indian cinema during our long six-decade journey.
“To keep this love alive, we host an extravagant award ceremony every year to recognise and honour the best of Hindi cinema.
“We are thrilled to announce that Salman Khan will be hosting the 68th edition of Filmfare Awards for the very first time.
“Hindi cinema has given us some exceptional magical moments over the years that will be cherished and remembered for a lifetime.
“At Filmfare, we continue to contribute to this legacy by honouring the stalwarts who are redefining Hindi cinema.
“We are pleased to partner with Hyundai Motor India and Maharashtra Tourism as our prime partners for this journey. We look forward to a spectacular show on 27th April and its telecast on Colors on 28th April.”
Tarun Garg, COO of Hyundai Motor India, said:
“For decades, the elegant and prestigious Black Lady has been the epitome of credibility and success in the world of Indian cinema.
“Filmfare Awards are synonymous to progress for cinematic art and culture in India and they gel perfectly with Hyundai’s vision of Progress for Humanity.
“We at Hyundai are continuously evolving and innovating to stay ahead of the curve and remain the first choice of the young India.
“We strongly believe that Filmfare is the perfect platform for us to connect and engage with the young audiences and drive synergies together.
“Hyundai has built immense love and trust in the heart of every Indian much like Filmfare that has managed to carve a special place in the world of Indian cinema lovers.
“We are confident that Hyundai and Filmfare’s partnership will do its bit to recognise the efforts of all the creators and innovators of the film industry and contribute healthily towards the progress of Indian cinema. May the best of the best drive the elegant Black Lady home!”
Minister of Tourism Mangal Prabhat Lodha said:
“Maharashtra’s rich cultural heritage and breath-taking landscapes have served as the perfect canvas for innumerable Hindi films released across decades.
“Filmfare has captured the essence of Hindi cinema’s enchanting world and brought the state of Maharashtra to life, leaving behind an enduring legacy that has inspired millions worldwide.
“The association with Filmfare Awards significantly benefits Maharashtra’s tourism industry by showcasing its scenic attractions, cultural heritage, and diverse experiences to a vast Indian and global audience.
“This, in turn, would lead to increased tourism in Maharashtra, providing a boost to the state’s economy and promoting its unique identity.
“Let us continue nurturing the creative and innovative spirit that Filmfare embodies and work together to create a new era in the illustrious history of Indian cinema.”
Filmfare Editor Jitesh Pillaai said: “We are thrilled to be a part of this exceptional journey of acknowledging and celebrating the remarkable cinematic achievements of the Hindi film industry.
“It is a great honour for Filmfare to have the presence of one of the biggest stars, Salman Khan, to host the celebration this year.”
“The live audience will not only experience the megastar’s powerful personality but also witness some of the most thrilling and spectacular performances by popular Hindi film stars, which will undoubtedly keep them glued to their seats.
“We eagerly anticipate a grand and spectacular night filled with glamour and entertainment.”
Salman Khan added: “As someone who has been a part of the film industry for many years, I can confidently say that Filmfare has played a significant role in the growth of this industry.
“It is with great excitement that I present the latest edition of Filmfare Awards to our fans and followers around the world.
“As the host for this edition, my top priority is to ensure that everyone has a great time. It’s not about me, but about the audience.
“I extend my heartfelt congratulations to the Filmfare team for creating such an incredible platform that recognises talent and performance year after year with unparalleled passion and enthusiasm.”