Awareness activates change and important issues deserve a global platform
The Live Earth concert, in Mumbai, India, on 7th December 2008, will be supported by major Bollywood stars along with major music acts, celebrities and environmentalists from the US and India. The concert and project will give a huge insight into the solutions being created to address India’s climate change and environmental issues.
A primary beneficiaries of net proceeds from this unique concert are TERI’s Light a Billion Lives campaign and Climate Project India. Light a Billion Lives (LaBL) campaign is aimed at brightening lives across the world by providing 200 million solar lanterns to rural households currently without electricity.
Bollywood stars supporting the cause include Amitabh Bachchan – who is the spokesperson for Live Earth India, his son Abhishek Bachchan and his wife Aishwariya Rai Bachchan, Hrithik Roshan, Arjun Rampal, Bipasha Basu, Preity Zinta, Dia Mirza, Farhan Akhtar and Shiamak Davar.
From the global music stage, participants include, Pink Floyd legend Roger Waters, the famous rock band Bon Jovi, Will.I.Am from the Black Eyed Peas, sitar player Anoushka Shankar – the daughter of Ravi Shankar, Jalebee Cartel, Vishal and Shekhar, Shankar-Ehsaan-Loy, Sunidhi Chauhan, Sonu Nigam, Shaan and female rapper, Hard Kaur.
India’s environmental leader Dr. R. K. Pachauri will be attending along with former US vice-president Al Gore, who said that India should lead the world by committing to produce all of its new energy in the electricity sector from clean and renewable sources within the next 10 years.
The event will be staged at the Andheri Sports Complex in Mumbai, India and the Creative Director for Live Earth India will be the highly acclaimed Indian film director and producer, Shekhar Kapur.
Kevin Wall, founder of Live Earth said, “Live Earth’s mission is to cultivate grassroots and worldwide awareness of and solutions for environmental issues that affect us all. Awareness activates change and important issues deserve a global platform.” He added,
“That’s why the stage for Live Earth India will host some of the biggest artists from India to the U.S. and beyond, while we bring India to the world. And the world has a lot to learn from traditional Indian culture about sustainability.”
The event will be made available to hundreds of millions of viewers worldwide via satellite TV and streaming on the Internet. Partner STAR TV, will be broadcasting the concert on three channels – Star Plus in India, UK and the Middle East, Star World in Asia and Channel V in India. On the web, MSN will be exclusively streaming the live concert via global broadband to 42 countries. The web address (URL) on MSN to watch the show is www.msnindia.com/liveearth.
Here is the interesting Live Earth India press conference video featuring Kevin Wall, Al Gore, Dr Pachauri, Shekar Kapur, Amitabh Bachchan and Bon Jovi.
Concert tickets are priced at Rs. 625, Rs. 1250 and Rs. 2500. On-line tickets can be bought for the event by clicking here – Live Earth India Tickets.
You can also buy via phone on (India) 39895050 and in-stores Rhythm House (South Mumbai), Hiro Music (Bandra) & Music World (Malad).
DESIblitz.com completely supports this global cause and it needs support of everyone and especially, the diverse population of India.