It came to a total cost of over £7.7 million.
When it comes to business and luxury cars, Reuben Singh springs to mind. The London-based businessman has one of the most extensive car collections out there.
He is able to show off such a collection thanks to his role as CEO of alldayPA, a contact centre company which he launched in 2000.
Singh is also the CEO of Isher Capital, a private equity firm launched in 2014 which is based in London and Manchester.
His first business venture and one which catapulted him into the spotlight was Miss Attitude. It was a retail chain which sold girls’ accessories and was launched in 1995.
In just a few years, there were more than 100 Miss Attitude branches across the UK. Singh sold the business in 1999 for an undisclosed sum while at university.
Singh’s success has transformed him into a multimillionaire and is dubbed the ‘British Bill Gates’.
His wealth has enabled him to own an extensive collection of lavish cars ranging in all sorts of types. Singh is also not shy when it comes to flaunting his collection as he regularly showcases them on Instagram.
From the outlandish Pagani Huayra to a fleet of Rolls-Royce cars, which is a car collection in itself, Reuben Singh is a true petrolhead.
Here are some of the cars that he owns in more detail.
Rolls-Royce Phantom
Although Singh has an extensive car collection, it is clear that he has a soft spot for the Rolls-Royce Phantom.
Each one is a different colour and some are convertibles while others are not. He has over 20 in his garage and they made him an Internet sensation.
His popularity on social media came in 2018 when he issued a turban challenge. The challenge involved him wearing seven different coloured turbans on seven days which matched the colour of each car.
This unique challenge established him as a true car enthusiast and a fan of the Rolls-Royce.
Singh added six new Rolls-Royces to his fleet in February 2019 when he purchased three Phantoms and three Cullinans. It came to a total cost of over £7.7 million.
The Cullinan was a brand new model for the British car maker and their first SUV.
While his original collection was an array of colours, this collection was dubbed as the ‘Jewels Collection’, which is inspired by the bespoke elements such as Sapphire, Emerald and Ruby.
The cars matched the colours of the precious stones and were personally delivered by Rolls-Royce CEO Torsten Muller-Otvos.
It is evident that Reuben Singh has an obsession for Rolls-Royce, especially the Phantom.
Bugatti Veyron
Even though Reuben Singh has a liking for elegant brands like Rolls-Royce, it has not stopped him from splashing out on high-performance motors.
His Bugatti Veyron 16.4 is a prime example. Singh has been pictured on the road with it and it remains a centrepiece on his drive.
For a long time, the Veyron was the fastest production car in the world with a top speed of 253 mph.
That was due to an 8-litre, quad-turbocharged, W16 cylinder engine which is the same as two narrow-angle V8 engines joined together. All of this produces 1,001 brake horsepower.
It is unknown what the exact price was for Singh but it was not cheap as it costs approximately £1.06 million.
Singh is part of an exclusive group when it comes to the Veyron as there have only been 178 made.
It is a rare sight to see but a red and black coloured one in the UK may be Singh’s.
Porsche 918 Spyder
The car collection of Reuben Singh is full of variety and his Porsche 918 Spyder shows why.
A first glance may make people think it is just another supercar, but it is far more technical than that as it is a plug-in hybrid.
It is the second plug-in hybrid from the German car manufacturer after the Panamera S E-Hybrid in 2014.
When combining the power of the electric motor and V8 engine, the total output is 875 bhp with a top speed of 214 mph.
As there have been 918 units produced, Singh is one of a small percentage of people who owns a 918 Spyder. It is not cheap though as it costs £511,000 and that doesn’t even include the optional extras.
The 918 Spyder seems like a cool car for a relaxing drive and it is possible that Singh uses it for that very same reason.
This Porsche remains a desirable car that driving enthusiasts can only dream of driving. It is a reality for Reuben.
Ferrari F12 Berlinetta Limited Edition
Reuben is also a fan of Ferrari and owns several models. One of his most prized possessions is an F12 Berlinetta.
However, it is not just a standard one, he owns a limited edition version of the Italian supercar.
You would think that the normal one is a rare sight, but Singh’s version takes it to a whole new level. It is said that Singh’s F12 is the only one of that type in the world.
When it comes to this limited edition F12 Berlinetta, Singh is literally in a class of his own.
It is one of Ferrari’s fastest models, reaching a top speed of 211 mph which is helped by it’s sleek and aerodynamic design.
It is unknown how much Singh had to pay for his Ferrari but it is likely that it was far more than the £218,000 price of the standard edition considering his one is the only one in the world.
Ferrari remains an iconic car brand but this F12 Berlinetta highlights how exclusive they can be.
Pagani Huayra
The Pagani Huayra remains one of the world’s most limited cars at just 100 units but the businessman managed to get his hands on one.
However, he had to part with a large sum of cash to get one as the Huayra is estimated to cost around £1.9 million.
This makes the Huayra one of the most expensive cars in Singh’s collection.
It has a top speed of 238 mph and goes from 0 to 60 mph in just 2.8 seconds. This is down to the twin-turbocharged V12 engine developed by Mercedes especially for it.
The combination of rapid speed and futuristic design make it a sight to see.
There have been a number of special editions released upon customer request, but it is not known if Singh’s car is.
The Huayra is complete with gullwing doors which ensures that Reuben enters and exits his car in style.
McLaren P1
Reuben Singh is a proud car collector but his McLaren P1 is arguably one of the most technical in his extensive collection.
When it first released in 2013, it was billed as the successor to the iconic F1, however, it has been brought into the modern day.
Like the Porsche 918 Spyder, the P1 is also a plug-in hybrid. It combines a twin-turbocharged V8 engine and a high-powered electric motor to produce 903 bhp and is electronically limited to 217 mph.
There are a number of features which are commonly seen in Formula 1 cars such as the Instant Power Assist System (IPAS). This gives an instant boost in acceleration via the electric motor.
Pricing for the P1 started at £860,000 but the average price rose to over £1 million as many customers opted for a unique design.
The car is technically unique as each one is hand-assembled by a team of 61 engineers, therefore there is bound to be a slight difference in each P1.
It remains as one of Singh’s most stunning purchases.
Ferrari LaFerrari
While it doesn’t compare to his obsession for Rolls-Royce cars, Singh interest towards Ferrari is evident and the Ferrari LaFerrari proves why.
It is one of his most unique vehicles, not because they have only been 499 produced but because you cannot just buy one.
It is known as the definitive Ferrari and the Italian manufacturers choose certain individuals to become an owner.
This means that LaFerrari owners are likely to be wealthy people from the world of business or elite celebrities.
Even after becoming part of an exclusive group, there is the question of payment and the LaFerrari is not cheap. Singh had to pay around £1.1 million in order to own the lavish motor.
It is a one of kind car which uses Formula 1 technology to ensure maximum performance. The LaFerrari produces 950 bhp and can reach a top speed of 217 mph.
The LaFerrari may be expensive but Singh is just one of 499 people who has been specially selected to own such a lavish car.
When it comes to a lavish collection of cars, few live up to Reuben Singh’s. While many of his cars are Rolls-Royce, his other vehicles range in style.
Some are built solely for high performance while others are more about luxury.
One thing for certain is Singh’s love for cars comes at a price as all of them are very expensive. However, his wealth allows him access to buy some of the world’s most exclusive cars.
As his car collection continues to grow, it may not be long before he makes another purchase.
