Ducky Bhai is arguably Pakistan's most divisive YouTuber.
There are a number of popular Pakistani YouTubers who are known for producing high-quality content across a range of topics.
YouTube has had a checkered history in Pakistan, with the platform being banned in 2012 after a film that contained content considered blasphemous was put online.
The ban was lifted three years later.
It was temporarily blocked in August 2022 during Imran Khan’s political rally.
Despite this, there are a number of popular content creators who have become household names.
Whether it is cookery or lifestyle, there is something for everyone.
With fresh perspectives and quality content, here are 10 Pakistani YouTubers to check out.
Salman Noman
Salman Noman is one of Pakistan’s most popular YouTubers, with nearly 16 million subscribers.
After gaining popularity on TikTok, Salman moved to YouTube, where he posts a variety of content.
He is known for vlogs and comedy as well as making music.
In December 2022, Salman made history by becoming one of the first Pakistani YouTubers to receive the Diamond play button.
The Diamond play button is awarded to YouTube content creators when they reach 10 million subscribers.
To celebrate the incredible feat, Salman posted a video of himself at a party hosted by Google, where he received the award.
Salman has had a fast rise, achieving his subscribers in just over a year, something that can take years for many content creators.
Ducky Bhai
Ducky Bhai is arguably Pakistan’s most divisive YouTuber.
Known for his roasting videos, Ducky Bhai has also delved into the world of gaming.
Ducky Extra is dedicated to gaming while his main channel boasts 4.94 million subscribers.
Born Saad Ur-Rehman, the Pakistani YouTuber has been embroiled in various controversies over the years, mainly with Pakistani-Canadian YouTuber Sham Idrees.
In 2019, Sham and his wife Queen Froggy were at a meet-and-greet session in Karachi when they were attacked.
The couple claimed the mob were fans of Ducky. This prompted Ducky to publicly state that he had no involvement in the attack.
Despite the controversies, Ducky Bhai’s YouTube videos have a loyal following.
Ijaz Ansari
YouTube chefs are on the rise and Ijaz Ansari is believed to be Pakistan’s biggest, with 5.49 million subscribers.
The owner of Ijaz Ansari Food Secrets, Ijaz regularly uploads video recipes.
Showcasing his culinary expertise, Ijaz shares traditional Pakistani and Western cuisine.
What makes his videos engaging is that many of them are under 10 minutes, allowing many people to check out videos during work breaks or when they are commuting.
His most popular video is a one-minute cake recipe that does not require a blender or even an oven.
Despite the bizarre-sounding recipe, the result is a light and spongy chocolate cake.
Providing exact quantities and a detailed method, it is no surprise that Ijaz Ansari is one of the biggest Pakistani YouTubers.
Kitchen with Amna
Another popular Pakistani YouTube chef is Amna, who became the first Pakistani female YouTuber to reach over four million subscribers.
Like Ijaz Ansari, Amna’s channel is dedicated to recipes.
She is known for posting recipes from a variety of cuisines, whether it be pasta or croissants.
But one difference is that she makes dishes with family members. For example, her daughter helped make her favourite jelly pudding.
Amna’s channel also proves popular among those looking to make dishes on special occasions.
During particular festivals, Amna posts a variety of recipes that are suitable for the occasion.
As Eid-al Adha approaches, expect Amna to share delicious recipes that are great for the festival.
Nadir Ali
Nadir Ali is a comedian who is known for his channel P4 Pakao, which has 3.96 million subscribers.
Renowned for his prank videos, Nadir started the channel in 2016 and his first video was of him pretending to be a hairdresser.
He was the first Pakistani to reach three million YouTube subscribers.
Many of his videos are filmed in Karachi but due to the popularity of his videos abroad, he has travelled to places like Thailand, Dubai and Sri Lanka to film videos.
Nadir’s most popular video features him at a stall telling people that the dish he is preparing is made of donkey meat.
This led to a variety of reactions from unsuspecting people.
Pranking people was natural for Nadir because prior to YouTube, he worked on the famous prank show Zara Hut Kay from 2010 to 2016.
Irfan Junego
Irfan Junego is known for his wide variety of vlog-based content on YouTube.
Since joining the platform in 2010, he has amassed 1.33 million subscribers.
Irfan’s content features tech reviews and in-depth talks about serious subjects.
His most popular videos are vlogs of various cities, providing detailed overviews of them.
What sets him apart from other vloggers is that his videos are portrayed in a unique way.
Editing methods and the voiceover gives Irfan’s videos a documentary-style feel as if they were created by TV broadcasters.
During his trip to Turkey, Irfan travelled to the market and also enjoyed snowmobiling.
There may be plenty of vloggers but Irfan Junego presents a style that gives his videos a professional edge, which is a major reason why he is one of the top Pakistani YouTubers.
Mubashir Saddique
There is no doubt that Pakistanis are foodies and Mubashir Saddique is one of the top YouTubers in this field.
The owner of the channel Village Food Secrets, Mubashir usually uploads videos of traditional village dishes.
But he also provides alternative recipes on how to cook modern cuisine and fast food, using limited facilities in a rural setting.
This includes using simple utensils such as earthenware pots, wooden cutting boards and a hand-built earthenware oven.
Mubashir said that he used to cook a special dish for his parents every Sunday. Seeing this, his brother encouraged him to start a YouTube vlog.
His brother helped Mubashir set up a YouTube channel and monetise it.
Mubashir’s first videos were filmed using a phone camera.
For the first six months, his videos received around 15 views. Some of his videos then went viral and he gained popularity. He now has 3.93 million subscribers.
Qasim Ali Shah
Qasim Ali Shah is not your typical YouTuber.
Instead of gaming or vlogging, Qasim is a motivational speaker who shares life advice with his 3.57 million subscribers.
He is also a teacher and best-selling author of 12 books.
Qasim is the founder of the nonprofit organisation Qasim Ali Shah Foundation and inn 2018 he was the chairman of the book fair Lahore Festival.
Qasim’s teachings are relatable among his viewers due to his regional language, style, examples and his journey of strength and resilience.
But his talks have landed him in controversy in the past.
In 2020, he said girls should go to school in order to learn how to be good wives and mothers, adding that those roles are the “ultimate goals” of a woman’s life.
Extracts from the interview were shared on Twitter and heavily criticised.
Nevertheless, his YouTube videos have proved helpful among viewers.
Maaz Safder
Despite only starting his YouTube channel in 2020, Maaz Safder already has 3.33 million subscribers, making him one of the fastest-growing Pakistani YouTubers.
Prior to YouTube, Maaz built an impressive TikTok following.
His channel, Maaz Safder World, is dedicated to daily vlogs.
Whether he is with his family or travelling, Maaz makes sure to film it and upload it onto his channel.
His videos typically gain over one million views but his most popular video remains the birth of his child, with over nine million views.
The video features Maaz FaceTiming his wife, who is preparing to give birth.
He nervously waits for the arrival and when his wife shows him an image of the newborn, Maaz cannot control his emotions and bursts into tears of joy.
Malik Hajir
Better known as Mr How, Malik Hajir runs a tech education channel that has 1.42 million subscribers.
His videos provide valuable information and insights about various opportunities to earn money online.
Malik provides tutorials on these opportunities, explaining in detail what to do and how much money it could potentially earn.
The detailed explanation of his videos highlights that his methods are legitimate and have successfully taught viewers how to earn money online.
Malik also has a second channel where he uploads videos on a variety of subjects.
This includes a personal story of how he became Mr How.
These Pakistani YouTubers have captivated audiences with their videos, whether it is vlogging or comedy.
They are where they’re at today because of hard work and doing what they love.
Their large YouTube followings have turned them into major celebrities in Pakistan. So, check them out!