“Visually impaired individuals can now fully experience the film"
Kacher Manush Dure Thuiya is now accessible to visually impaired audiences, thanks to an initiative between Grameenphone and Chorki.
This campaign, launched in celebration of International Mother Language Day, aims to promote inclusivity and raise awareness about different forms of communication.
For the first time, Chorki’s original film from the Ministry of Love series has been adapted with audio descriptions.
This will allow visually impaired viewers to experience the story through vivid narration.
Grameenphone announced that the film will be available for free on the MyGP app from February 21 to 23, 2025.
In a social media post, the company emphasised its commitment to inclusivity, stating:
“For the first time, Chorki and Grameenphone bring Kacher Manush Dure Thuiya in the language of sight.
“Visually impaired individuals can now fully experience the film with audio description.”
This initiative reflects the growing recognition of audio description as a vital tool for accessibility, ensuring that cinema becomes a shared experience for everyone.
By offering the film during Language Month, the companies highlight the importance of embracing all forms of communication.
Kacher Manush Dure Thuiya follows the story of two strangers whose unexpected connection helps them confront personal struggles and rediscover hope.
Set in modern-day Bangladesh, the film explores themes of love, loneliness, and human connection through heartfelt storytelling and emotional depth.
In other news related to International Mother Language Day, Bangladeshi musicians are set to perform at UNESCO headquarters in Paris.
It will be a part of the event’s 25th-anniversary celebrations.
This prestigious two-day event, marking the silver jubilee of International Mother Language Day, will take place on February 21 and 22.
Filmmaker and cultural adviser Mostofa Sarwar Farooki shared photos of the performers preparing for their performance.
Expressing his excitement, he wrote on social media:
“The Bangladesh cultural team at the UNESCO headquarters today.
“I am sure they will get you enthralled tomorrow evening, Paris time: 6:15 pm.”
International Mother Language Day, recognised by UNESCO in 1999, is observed annually on February 21 to honour the Bengali Language Movement of 1952.
The movement’s sacrifice paved the way for the preservation of the Bengali language, becoming a global symbol of linguistic and cultural heritage.
As the world celebrates this milestone, initiatives like Grameenphone and Chorki’s audio-described film highlight the importance of inclusivity.
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