Brand awareness and promotion is a key challenge many businesses can struggle with
Fashion and Jewellery trends are continually evolving. Each season brings the must-have accessories from a diverse range of talented designers and fashion experts.
But how can upcoming entrepreneurs in fashion, jewellery and accessories gain a strong foothold in such a competitive market?
Returning for another year, The Fashion & Jewellery Exchange Birmingham may just have the solution.
On Wednesday 4th October 2017, the School of Jewellery at Birmingham City University will host over 100 fashion and jewellery experts and enthusiasts. Promising a day of networking and business insights, keynote speakers will share their industry tips and success stories.
Organised by Enterprise Nation, the event aims to connect new and upcoming brands with potential buyers and investors.
The Fashion & Jewellery Exchange Birmingham
For any emerging designer or entrepreneur, understanding the nuances of the fashion industry is key. Special talks will be delivered by high-profile brands and industry experts including Oliver Bonas, YBD (Young British Designers) and Selfridges.
Discussing marketing solutions, growth and securing buyers, these specialists will offer valuable insight in how to build and promote your brand.
Aside from popular fashion outlets, guests will also be able to hear from experts in the jewellery and accessories industries.
Rosie Wolfenden, the co-founder and managing director of Tatty Devine, will speak about how she built her well-known jewellery business. Also, Tom Davies of TD Tom Davies will share his journey of becoming one of the largest markers of bespoke glasses in the world.
You can also meet other fellow entrepreneurs on the day and find out more about the challenges others have faced in this aggressive industry.
An afternoon panel, part of the ‘Jewels in the Crown’ session, will feature the likes of Henry Deakin (of Deakin & Francis), award-winning jewellery maker Michele White, Neil Grant (Crescent Silver), James Newman, and Shabina Shabir (Nidha Fashions).
Each of these successful entrepreneurs based in Birmingham Jewellery Quarter will share their unique journeys. And explain how they have successfully grown their own business.
Growing your Fashion & Jewellery Business
Brand awareness and promotion is also a key challenge that many new businesses can struggle with. Sessions with Facebook trainer David Glenwright will offer strategies for businesses and brands to make the most of Facebook and Instagram to connect with customers.
In addition, a panel discussion on the PR side of brand promotion will invite speakers Anna Chapman (Facets PR), Andrew Riley (Style Birmingham), Nathalie Griffiths (RBH Creative Communications), and Susie Matthews (Quarter Life magazine). They will share their tips on how to secure press coverage for your business.
From meeting buyers to hearing from inspiring entrepreneurs in fashion and jewellery, The Fashion & Jewellery Exchange in Birmingham is an unmissable event.
It is ideal for upcoming and established entrepreneurs in womenswear, menswear, childrenswear, lingerie, shoes, jewellery and accessories.
For a full programme on The Fashion & Jewellery Exchange Birmingham, or to book your place, please visit Eventbrite here.
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