"They are aiming to alter the taboo nature of sex."
A startup company based in India is going to start delivering condoms to customers in an allocated time of thirty minutes. The company is called SMS Contraceptive and is currently based in Dehli.
They are eager to make condoms easily and quickly accessible and so they have made a strong promise to hand over condom packages for free if they are late on delivery.
The company has used a variety of methods to ensure their customers can order condoms with ease. They have currently set up accounts using Snapchat, WhatsApp and allow customers to get through to them via SMS and a direct phone line. You can direct message them via Snapchat using their unique username ‘capinasnap.’
The company’s main motive is to break the barrier on the negative perceptions of condoms and contraception. With India being a conservative country, the new company is aiming to make safe sex less awkward to embrace.
The founder of the company is a teenager named Sirhaan Seth. The 18-year-old spoke to Mashable India saying: “Many don’t want to have that awkward conversation with a chemist.”
As well as condoms, SMS Contraceptives also offers a range of contraceptive and sex products, including lubricants and instant pregnancy tests.
The company is also looking to expand their service. They are currently operating in Gurugram in Dehli, but Seth aims to expand to other areas, including suburbs in Harayana and Uttar Pradesh and will maybe expand nationally if all goes well.
They currently run 24/7 and Seth told India Today that he’s been receiving inquiries from Bangalore, Mumbai, and even South Africa.
“We are currently seeing more queries from youngsters aged between 18 to 25,” Seth added.
SMS Contraceptives are aiming to alter the taboo nature of sex in India, by tweeting the hashtag #dontmakesexataboo. Many people are supporting Seth’s innovative idea by stating it is a ‘brilliant concept’.
The company may change the ease and perceptions of safe sex; by making condoms available in the early hours of the night when all other options are bleak, such as chemists being closed, could make safe sex a more accessible and popular option.
