The ‘Pillow Dress’ Craze sparks Viral Creativity

Welcome to the latest fashion craze, the pillow dress challenge on social media. This simple yet creative trend has sparked a buzz online.

The ‘Pillow Dress’ Craze speaks Viral Creativity f

The hashtag ‘#pillowchallenge’ has more 244,000 posts.

The latest craze which has taken over social media during the coronavirus lockdown is seeing people making dresses out of their pillows.

Amid the lockdown, some people are continuing to get changed out of their pyjamas into their everyday outfits. This helps them maintain a sense of normalcy.

On the other hand, some people are enjoying lazing around in the pyjamas and loungewear. Thus, allowing them to make the most of their time at home.

Understandably being confined indoors can lead to boredom and what better way to alleviate that dullness than to take part in a viral trend.

The beauty of this social media trend lies in the fact that no sewing and stitching is required to get your pillow dress photo-ready.

The ‘Pillow Dress’ Craze speaks Viral Creativity - 1

All that is required is two elements; a pillow and a belt. The belt helps by cinching the pillow around the waist for a lockdown worthy event at home.

Initially starting on Instagram, the pillow dress craze crossed over to Twitter sending people into a fashion frenzy.

People have been showing off their innovative dresses and nominate others to take part in the creative challenge.

Currently, the hashtag ‘#pillowchallenge’ has more 244,000 posts on Instagram. The pillow dress trend began in April 2020 and instantly become a worldwide phenomenon.

The ‘Pillow Dress’ Craze speaks Viral Creativity - 3

What is not to like? You beloved pillow, arguably your greatest companion amid the lockdown being transformed into a dress.

It does not stop here. Women are also dressing up their look with accessories like hats, bags, statement jewellery, heels and more.

Many users on Instagram, are also adding a little music into the challenge with the ‘I’m bored in the house, I’m in the house bored’ song playing in the background.

This viral craze which sparks creativity is not limited to celebrities and influencers.

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Anyone can take part in this challenge, all you need is a pillow a belt to get started.

It is also a great way to keep you and your families busy during the lockdown. Why not make it a family affair using multiple pillows?

Even better, if you have family pets get them involved. After all, they are a part of the family.

This creative and slightly bizarre fashion challenge certainly emphasises a message: minimalism in fashion is the best way forward.

If you have not already done so, grab your pillow and belt and hop on the pillow dress bandwagon.

Ayesha is an English graduate with an aesthetic eye. Her fascination lies in sports, fashion and beauty. Also, she does not shy away from controversial subjects. Her motto is: “no two days are the same, that is what makes life worth living.”

Images courtesy of Instagram.





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