"I want to revive folk concepts"
As the music industry continues to evolve, Simran Choudhary has emerged as a musical virtuoso looking to shatter conventional genres.
The singer, songwriter and performer hails from Chandigarh but her talents transcend the borders of India.
Simran boasts a background steeped in Hindustani classical vocal training.
Her musical journey has taken her to stages not only across her homeland but also around the world.
Her career began with a notable achievement as a finalist in Voice of Punjab Season 6, followed by an impressive feat as the Second Runner Up in The Voice India 2019.
With her melodious voice, she has consistently captured the hearts of audiences, earning her the title “An Artist for All Seasons.”
The artist has continuously put out megahits like ‘Kaniyan Da Saaz’, ‘Ammiye’, and ‘Idhi Chala Baagundhi Le’. The latter has over 9.3 million Spotify streams.
Simran’s latest release, ‘Aa Gya Ni’, the lead single from her upcoming EP Folkin Rani, is more than just a tune; it represents the unique sound that the artist is creating.
Using her love for folk music, exposure to pop tracks and aid of established musicians, Simran Choudhary hopes to bring a new level of art to the forefront.
In this exclusive interview, we delve into Simran’s musical odyssey, peeling back the layers to uncover the origins of her artistic inspiration and the fuel to her creative fire.
How has your training impacted the sound of your EP?
With the whole EP, me, Aden, and Raja have tried bringing things that have been long lost.
People have very little knowledge of folk music and we want to tell them how vast it is.
The best part is the packaging of songs is very pop(ish) and contemporary.
My guruji used to always say that you need to have your grammar in place when you start learning a language. Music is no different.
Classical being the root of music, has helped me play in different ranges, make different raha combinations and understand their individual beauty as well as bind multiple ragas into one song.
‘Aa Gya Ni’, as simple as it might sound, has a blend of different flavours and to be able to sing in different registers only comes with practice.
How do you celebrate Punjabi folklore in your music?
I’m very close to my roots yet I know that people might not like it as much if I keep it just the way it has always been.
So we came to a place where we could musically bring a whole new perspective while maintaining the original flavour.
“This was exactly what we wanted to do with this genre.”
Telling stories that aren’t talked about, even if they are as simple as regular women’s banters.
But there was a style unique to them and we wanted to bring it with a vibe that matched nobody else.
How was it working with lyricist Raja and producer Aden?
They’ve literally been the spine of the entire project.
The best part about us is that we all come from similar schools of music and our work intentions align beautifully.
They’ve worked day and night to make this happen, making sure the quality stays intact.
Their relentless determination has been instrumental in bringing this project to fruition.
It’s not an exaggeration to say that they’ve poured their heart and soul into it, often working day and night.
They are the driving force behind this project’s success, and I am immensely grateful to them.
Did you face any challenges trying to bridge the gap between genres?
It never really seemed like a challenge.
It was always about doing what our soul wanted to say through music and putting it out without thinking about the outcome.
I do know for sure that the kind of music I’m creating will design a sphere that will be remembered. That’s all I want.
“Fokin’ Rani is the coolest treatment to folk music.”
I want to revive folk concepts but serve them on a platter that fits the listener’s palette.
What challenges have you faced as a South Asian female musician?
I’ve fortunately been blessed with a beautiful family.
They’ve all been very supportive of my art. They’ve been through thick and thin with me.
I’m a person who wouldn’t really talk about challenges as much as the learnings I’ve had.
So if challenges are the rejected experiences, I’d say I’ve grown each day.
How do you hope your music will impact your listeners?
I’m certain that it will hit a chord inside.
If you’re going through my EP, if not many bits, at least one song will stick with you.
“Not because it’s something unconventional, but the pure intention with which it has been created.”
I love when people can relate to an artist and that’s exactly what I want.
What legacy do you hope to leave in the music industry?
I want to build an audience that supports good music.
It’s high time we realise what’s good for us and what’s not.
Choosing music is how you choose food.
There can be cheat days accommodating burgers and fries but dal chawl is equally important.
My intentions are pure and I’ve heard they are always blessed.
Fly as much as you want. Don’t forget the landing can only happen on the ground.
Hearing Simran Choudhary, it’s abundantly clear that she is not just an artist but a visionary, a bridge builder between tradition and modernity, and an embodiment of musical evolution.
Her journey is a testament to her unyielding dedication.
Simran Choudhary’s musical journey is a testament to the unifying power of music, a reminder that when passion meets talent, the result is nothing short of extraordinary.
So, keep your ears tuned and your hearts open as we await the symphony of sounds and styles that this remarkable artist is set to unfurl in the world of music.
‘Aa Gya Ni’ is just the beginning for Simran Choudhary who promises to take us to uncharted territories, and we can’t wait to be a part of it.
Listen to more of Simran Choudhary here.