"the film was devoid of merit."
Aamir Khan’s Laal Singh Chaddha continues to perform poorly at the box office to such a point that it is expected to be pulled from cinemas just six days after its release.
It was reported that the film’s business at the ticket counters fell by 85%.
Laal Singh Chaddha earned Rs. 460 million (£4.7 million) in its first four days. But on its fifth day, it collected just Rs. 20 million (£208,000).
This brings its total to Rs. 480 million (£5 million), which is less than what Aamir’s Thugs of Hindostan earned on its opening day.
However, Thugs of Hindostan ended up plummeting at the box office.
On August 16, 2022, almost 70% of Laal Singh Chaddha screenings were cancelled.
It is believed that if this continues, there is a high chance that the film will be removed from cinemas completely.
Laal Singh Chaddha was made on a reported budget of Rs. 1.8 billion (£18.7 million) but the audience has rejected the film for numerous reasons.
One of the main reasons is the lack of an original storyline. The film is a remake of the Hollywood classic Forrest Gump.
Another reason was that the film allegedly disrespected Hindu sentiments and the Indian army.
Many have subsequently boycotted the film.
While the failure of the film is being blamed on the boycott campaigns around it, film trade analyst Taran Adarsh said that this isn’t the only reason.
He said: “In the case of Laal Singh Chaddha, the film was devoid of merit.
“Also, when an A-lister is making an expensive film, he has to cater to an all-India audience.
“You can’t target your film just for the premium multiplexes.
“Laal Singh Chaddha was expensive and yet, wasn’t a film for audiences across India.”
“You see how the film has been performed in the interiors of the country.”
The reviews have been mostly negative.
The Indian Express’ film critic Shubhra Gupta gave the film two stars.
In her review, she wrote: “It’s not just the pace of the film which is the trouble. It is also, centrally and crucially, Sardar Laal Singh Chaddha himself, as played by Aamir Khan.”
But this is not the only film doing poorly in cinemas.
Akshay Kumar’s Raksha Bandhan is not fairing any better.
Released on the same day as Laal Singh Chaddha, Akshay’s latest offering has failed to impress Indian audiences and is displaying downward trends at the box office as well.