Kangana Ranaut launches new designs for Vero Moda

Bollywood star and fashion designer Kangana Ranaut opens the doors to Vero Moda’s new stand-alone store in India, and reveals her designs for the brand.

Kangana Ranaut launches new designs for Vero Moda

Kangana Ranaut looked the picture of French Riviera chic!

Bollywood actress Kangana Ranaut was at European fashion brand Vero Moda’s new store opening at the prestigious DLF Mall of India, in Noida’s Sector 18.

The actress and fashion designer, who created two limited edition collections for the brand, attended the launch sporting exclusive pieces from Vero Moda’s French Riviera collection.

Draped in a pale pink lace peplum top and matching knee-length skirt, paired with pale pink satin high-heeled pumps, Kangana looked the picture of French Riviera chic as she opened the new store on the International Boulevard.

The new store offers shoppers 4,000 square feet of Vero Moda shopping experience, with mannequins, store fixtures and flooring reflecting the brand’s signature aesthetic.

The store’s visual merchandising and colourful décor remain authentic to the #TRENDYVEROMODA campaign.

Customers can expect to receive an international fashion experience when shopping at Vero Moda, boasting contemporary universal styles and constantly shifting trends.

Kangana Ranaut launches new designs for Vero ModaAt the opening event, Kangana spoke about her involvement with Vero Moda and her designs:

“I have been associated with this fast-fashion brand for over a year and have created two collections exclusively for them. Vero Moda is a brand that represents my personal sense of style very closely.”

“I am confident that this Vero Moda store in DLF Mall of India, will give the women of Noida the opportunity to buy trendy clothes and follow fashion on their own terms too.”

Kangana previously collaborated with the brand to create an exclusive Summer collection, Venice Cruise, which she described as ‘very cool to draw inspiration not just from people, era, or music, but to draw inspirations from destinations like Venice as well’.

Another collection, Marquee, incorporates everything from flowing maxi dresses for lazy Sunday brunch attire, to drop shoulder lace mini dresses for a glamourous evening look, and white solid chinos for a chic, casual day look.

The palette for the latest collection by Kangana is a refreshing spectrum of ocean blues, sea-foam green and dandelion white: a beachy assortment perfect for Summer ’16.

Kangana Ranaut launches new designs for Vero ModaPushpa Bector, Executive Vice President and Head DLF Mall of India, says that he is delighted with the new store:

“We are delighted to welcome VERO MODA at DLF Mall of India. It represents our International Boulevard zone perfectly by offering a flawless blend of trendy & fashionable merchandise in Apparels & accessories.

“With their latest collection, TRENDY VERO MODA, they promise to upgrade the customer experience with their enriched wardrobe. We congratulate them for this success and look forward to delight our customers together.”

Raeesa is an English Graduate with an appreciation for both classic and contemporary literature and art. She enjoys reading on a wide variety of subjects and discovering new writers and artists. Her motto is: 'Be curious, not judgemental.'

Images courtesy of Estrade

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