Early testers have highlighted its longevity and projection.
Kayali, the fragrance brand founded by Mona Kattan, has confirmed the global release of its latest perfume, Chocolate Dream, on September 1, 2025.
The perfume, also called Chocolate Oud, expands Kayali’s popular Oudgasm collection with a gourmand twist designed to capture indulgence, sensuality, and the warmth of dessert-inspired luxury scents.
It will be available across leading retailers, including Sephora, and anticipation has already been building online as Mona Kattan teased its release through exclusive videos and fragrance tips.
Chocolate Dream is described as a sweet, creamy fragrance centred around white chocolate, setting it apart from darker or more bitter chocolate notes common in perfumery.
It combines caramel apple, spiced rum and velvety orris, creating a multi-layered scent journey that blends richness, warmth, and smoothness with subtle musky undertones for balance.
Some reviewers have even noted hints of rose within the fragrance, despite it not being officially listed, adding complexity and depth to its gourmand profile.
The scent opens with boozy, caramelised apple before melting into spiced chocolate notes, making it particularly suited to colder months when richer fragrances thrive.
Early testers have highlighted its longevity and projection, with many noting it outperforms some of Kayali’s fruitier and floral perfumes in terms of strength and staying power.
Critics have compared Chocolate Dream to luxury gourmand staples like Angel Share, praising it for being smoother, sweeter, and more wearable without overwhelming sharpness.
Mona Kattan, an Iraqi-American entrepreneur, is the founder and CEO of Kayali and co-founder of the globally renowned beauty brand Huda Beauty.
Launched in 2018, Kayali draws inspiration from Kattan’s Middle Eastern heritage and the traditional art of fragrance layering.
In early 2025, Huda Beauty sold its ownership stake in Kayali, making it an independent company with Kattan continuing as CEO alongside investment partner General Atlantic.
Known for her engaging online presence, Kattan regularly shares fragrance layering advice, behind-the-scenes exclusives, and her passion for gourmand perfumes with an ever-growing global audience.
Fans have praised the scent for being addictive and versatile, striking the right balance between playful sweetness and sophisticated depth, making it a standout in Kayali’s portfolio.
With Chocolate Dream, Kattan continues to shape conversations around luxury fragrance, strengthening Kayali’s reputation as an innovative brand that delivers indulgence to global perfume enthusiasts.
South Asian perfume lovers, who have long embraced oud and gourmand scents, are expected to find Chocolate Dream especially appealing for its rich, cultural and luxurious character.