"There is also a growing need to cater for smaller appetites"
Co-op has launched a new own-brand range of GLP-1 friendly meals, marking a UK convenience retail first. It forms part of its new “Good Fuel” health offer.
Available in stores from January 7, 2026, the ‘Good Fuel – Power Up Your Plate’ offer includes four mini meals.
The range targets shoppers with smaller appetites, following data showing 3% of the UK population now uses weight loss medication.
Each meal is portioned for lighter eating and contains protein, fibre and at least two of your five-a-day.
The dishes draw on global cuisines and each is priced at £3.50.
Nicole Tallant, Retail Trading Director, Co-op, said:
“Our members and customers are changing the way they approach health, looking for healthy and tasty choices that provide a boost of health benefits like protein and fibre, with meals that count towards their five-a-day as well as delivering plenty of flavour.
“There is also a growing need to cater for smaller appetites with meals that provide the quality without so much of the quantity.
“This whole new range is aimed at supporting shoppers’ wellbeing in a meaningful, accessible and convenient way.”
The Good Fuel launch also includes a wider “holistically” healthy range aimed at everyday shoppers.
It features five meals with high protein, slow-releasing carbohydrates and added-benefit ingredients, including gut-friendly fibres and nutrient-dense vegetables.
One option is Piri Piri Chicken with Rice 380g, made with British chicken breast, spicy piri piri sauce, brown rice, broccoli, carrots and red quinoa.
Co-op members can buy any two meals for £6 from January 7 to January 22, while non-members pay £6.50.
Mini Meals Full Range
Chicken & Sweet Potato Penang Curry 250g
British chicken breast in an aromatic coconut curry sauce, with brown rice and roasted sweet potato.
Chicken Teriyaki Noodles 280g
British chicken breast, wheat noodles + teriyaki sauce, topped with red pepper, carrot, leafy, tender pak choi.
Chicken & Courgette Alfredo Pasta 250g
Cooked wholewheat penne pasta with British chicken breast pieces in a creamy cannellini beans, cheese and white wine sauce topped with chargrilled courgette and red pepper. Contains alcohol.
Butternut Squash, Beans & Grains 250g?
Roasted butternut with steamed brown rice, barley and lentils in a spicy shakshuka sauce boosted with beans and chickpeas.
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