"a global reach that has already sparked a cultural revolution."
AP Dhillon has signed a deal with Republic Records in partnership with Universal Music Canada, marking a historic moment for Punjabi music on the global stage.
The trailblazer is known for building a blueprint for South Asians on the world stage.
With this deal, AP Dhillon becomes the first Indian-born singer and record producer of Punjabi heritage to join the prestigious label’s roster.
AP is coming off the news of his upcoming collaboration ‘Old Money’, which features Salman Khan and Sanjay Dutt.
His signing with Republic Records marks a strategic leap forward for both the artist and the label.
With a global fanbase and a string of successful tracks, AP is poised to achieve unprecedented success in spearheading a new wave of Punjabi music with the support of one of the world’s leading music conglomerates.
Speaking about the signing, Monte Lipman, CEO of Republic Records, said:
“AP Dhillon is not only an incredible artist who continues to defy gravity in real-time, but a shrewd visionary with a global reach that has already sparked a cultural revolution.
“We’re thrilled to join forces with Universal Music Canada under the leadership of Chairman and CEO Jeffrey Remedios to further extend AP’s impact and music around the world.”
AP Dhillon added: “Republic Records always saw the vision. They got and understood who I am from day one.
“We’re all in harmony when it comes to this new music, and now I just can’t wait to show everybody what we’ve been cooking up.”
Under the label, AP’s first release will be ‘Old Money’, which arrives on August 9, 2024.
His new album The Brownprint arrives on August 23.
Kevin Buttar, AP Dhillon’s longtime business manager, said:
“AP Dhillon is a next-generation artist who continues to redefine the boundaries of music beyond the limitations of geographies and cultures.
“This signing marks a pivotal moment for brown representation globally and a huge step forward for Punjabi music.
“We are excited to partner with Republic Records and to be a part of an organization that has such a diverse and iconic catalog.”
This exciting partnership is poised to redefine the perception and popularity of Punjabi music on global frontiers as AP Dhillon brings his authentic and diverse sound to a wider audience.
With Republic Records’ unparalleled expertise and global reach, AP Dhillon is set to leave an enduring mark on the global music industry while inspiring countless others to pursue their musical passions.