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  • Celeb Chefs celebrate Global Cuisine with Twitter

    Twitter is shaking things up in the food world by enlisting 17 celebrity chefs and influencers to promote international cuisine via the hashtag #FoodFlock.

    Celeb Chefs celebrate Global Cuisine with Twitter

    "We can all connect about food through Tweets."

    Twitter is shaking things up again.

    The social media giant has enlisted 17 top food influencers and chefs to make original content focusing solely on food.

    Named the ‘Twitter Food Council’, the group features many popular celebrity chefs like Michael Mina, Alex Guarnaschelli and Giada De Laurentiis.

    They will be using different social media platforms like Twitter, Vine and Periscope to host original food content daily.

    On top of this, they will also be participating in special events which will test new products. These will take place online and in real life.

    Users can get involved by using the official hashtag #FoodFlock.

    Head of this council, Guarnaschelli, says: “We want to make food conversations and connections easy for anyone on Twitter.

    “No matter where people are in the world, we can all connect about food through Tweets.”

    These celebrity chefs are also expected to bring Indian dishes to the forefront.

    Like the award-winning chef, Michael Mina’s The Mina Group, which has opened up an Indian pop-up restaurant and spicing things up.

    Rajat Parr the wine director and chef Vikrant Bhasin pioneer this project. By having a tasting menu with classic dishes like pakora chaat and bainghan barta, it gives the locals a real taste for different food.

    Bhasin is originally from Bombay but worked his way up in the United States through his talent for cooking.

    Other chefs in Twitter Food Council have also tried their hands at making delicious Indian food. Check out 

    Here is the full list of all of Twitter Food Council members and their official handles:

    Food has always been social media friendly, with people getting their phones out to take pictures of their meals before eating it.

    So it makes sense that Twitter would jump on this and use it to engage their audiences, and hopefully inspire people to cook more food.

    Head of lifestyle media partnerships at Twitter, Janice Morris, says:

    “Every day, we see chefs and food lovers go on Twitter to share their experiences with food and food culture through Tweets

    “Twitter is global, real time and conversational and can connect the entire food community through Tweets.

    “It’s also really visual, so it’s a perfect platform to share a photo or video to a global audience, and also an excellent place to have a conversation about food.”

    Fatima is a Politics and Sociology graduate with a passion for writing. She enjoys reading, gaming, music and film. A proud nerd, her motto is: "In life, you fall down seven times but get up eight. Persevere and you’ll be successful."

    Images courtesy of Marcus Samuelsson and Mina's Test Kitchen



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